---
title: Isabel Healthcare Blog | Jason Maude (5)
description: Jason is the CEO and Co-founder of Isabel. Prior to co-founding Isabel, Jason spent 12 years working in finance and investment banking across Europe. His daughter, Isabel, fell seriously ill following a misdiagnosis in 1999 and this experience inspired Jason to abandon his city career and create Isabel Healthcare Ltd. (5)
---

# Blog

Category: All Differential Diagnosis Decision Support Differential diagnosis Symptom Checker Symptoms Patient Disease Information Medical Error Disease Clinical Decision Support Diagnostic Decision Support Isabel 1 Minute Read Diagnosis Error Diagnosis Skills Cases Healthcare Informatics Clinical Reasoning Evidence-based Medicine Medical Education Patient Engagement Symptom Triage Nurse Practitioner Education Nursing Decision Support Partnership Public Health COVID-19 EHR Patient Empowerment Patient Safety rare disease

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May 20, 2015

### [Why the symptom checker is a key tool to enable ‘Choosing Wisely’](https://info.isabelhealthcare.com/blog/why-the-symptom-checker-is-a-key-tool-to-enable-choosing-wisely)

 The UK version of the US Choosing Wisely campaign was launched this week. The aim of the campaign is to reduce wasteful medical practices. The..

May 13, 2015

### [Could you be making a diagnostic error? How to avoid Cognitive Bias](https://info.isabelhealthcare.com/blog/could-you-be-making-a-diagnostic-error-how-to-avoid-cognitive-bias)

 Diagnosis is the first and most important decision made about a patient - it determines all subsequent treatment and determines the course of each..

May 6, 2015

### [The Royal Baby is Here! Some Tips on Sun Safety for Infants](https://info.isabelhealthcare.com/blog/the-royal-baby-is-here-some-tips-on-sun-safety-for-infants)

 If you’re a fan of the Royals, you probably spent your weekend glued to the live feeds of #RoyalBabyWatch waiting for the announcement that royal..

April 22, 2015

### [Medical Screening - No Substitute for an Informed Patient](https://info.isabelhealthcare.com/blog/medical-screening-is-no-substitute-for-good-diagnostic-skills-or-an-informed-patient)

 Two interesting stories appeared in the press recently covering very different approaches to medical diagnosis. The first is a targeted approach and..

April 15, 2015

### [Ten Things You Didn’t Know About Hay Fever](https://info.isabelhealthcare.com/blog/ten-things-you-didnt-know-about-hay-fever)

 Hay fever season is upon us, and if you suffer from this seasonal allergy, soon, if you’re not already, you’ll be sneezing every minute and wanting..

April 8, 2015

### [Food Poisoning - Knowledge is Prevention on World Health Day 2015](https://info.isabelhealthcare.com/blog/food-poisoning-knowledge-is-prevention-on-world-health-day-2015)

 Yesterday marked this year’s World Health Day, meaning the World Health Organization (WHO) select a subject of growing concern surrounding global..

April 1, 2015

### [6 Tips for Successful Differential Diagnosis Tool Adoption](https://info.isabelhealthcare.com/blog/6-tips-for-successful-differential-diagnosis-tool-adoption)

 Implementing any new system or protocol into a large and busy environment such as a hospital can be daunting, and it can often seem like there are..

January 16, 2015

### [Symptom checker- vital tool for patients in brave new world](https://info.isabelhealthcare.com/blog/symptom-checker-vital-tool-for-patients-in-brave-new-world)

 In the space of just two weeks, a paper has appeared and a new UK government task force has been launched which both point to the important role that..

February 24, 2014

### [Stuff You Should Know About Symptom Checkers](https://info.isabelhealthcare.com/blog/symptom-checker-know-how)

 There is increasing coverage and discussion in the press about the empowered consumer and all the tools that are now available for people to use to..

November 19, 2013

### [“The Biggest Mistake Doctors Make” is diagnostic](https://info.isabelhealthcare.com/blog/bid/190522/The-Biggest-Mistake-Doctors-Make-is-diagnostic)

 The Wall Street Journal ran a special report on healthcare this week and included two great articles that both referred to the Isabel diagnosis..

November 8, 2013

### [Why we should be guiding patients from the start](https://info.isabelhealthcare.com/blog/primary-care-flow)

 A study entitled ‘The Ecology of Medical Care Revisited’ from the NEJM of June 2001 graphically shows how important it is to try and guide and..

October 7, 2013

### [Patients’ Diagnostic Accuracy is Better than Physicians!](https://info.isabelhealthcare.com/blog/patients-diagnostic-accuracy-physicians)

 Perhaps a controversial headline but a study recently appeared in JAMA (Journal of the American Medical Association) ‘Physicians' diagnostic..

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